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United Way of Peel Region and Beyoncé reward local volunteers

PEEL REGION (May 25, 2016) – Four lucky United Way of Peel Region volunteers and their guests will be getting into formation tonight when they attend Beyoncé’s sold-out show at the Rogers Centre.

United Way of Peel Region announced a partnership with Beyoncé’s BeyGood initiative to inspire everyone through The Formation World Tour to get involved in building stronger communities. Fans coming together—in activities big and small—will make a difference in their communities throughout the course of the tour.

Throughout the month of May, United Way of Peel Region provided three opportunities for community members to win tickets to Beyoncé’s concert.

  • On Thursday, May 19, two Day of Caring® volunteers each received a pair of tickets to the show. Day of Caring® was held at over 25 locations throughout Brampton, Caledon and Mississauga. Volunteers witnessed the impact of United Way dollars at work supporting individuals and families in their time of need. Over 150 volunteers were entered into a draw for the tickets.
  • On Tuesday, May 24, the University of Toronto’s Mississauga campus’s Student Union sponsored a school supply packing activity for over 75 University of Toronto Mississauga Campus students. The students were entered into a draw and one participant walked away with a set of tickets to the show.
  • Community members also had a chance to enter to win digitally by submitting a video sharing how they believe in United Way’s mission to eliminate poverty in our community. A winner was chosen by random.

“When we think about volunteers we think about the people who play a vital role in building a civil society. We think about the people who take ownership of their community, and do whatever it takes to make lives better for those around them. When people take interest in their community and start working together it creates a stronger sense of inclusion and compassion for all who reside there.” said Shelley White, President and CEO, United Way of Peel Region. “Volunteers are the heartbeat of our community. They create lasting change and build a brighter future for all those living and working in Peel.”

United Way was proud to present the following individuals with their tickets: Biagio Bucaro, Liz Panacci, Farah Qaiser, and Jasmine Shand.

United Way mobilizes volunteers across our region to support our work to reduce poverty, prevent poverty and support those in crisis right now.

About United Way of Peel Region

Established in 1967, United Way of Peel Region inspires people from all walks of life to come together to raise funds, volunteer and motivate policy and attitude changes that lead to the improvement of people’s quality of life in Brampton, Caledon and Mississauga. United Way’s community investment focus is to help individuals and families move from a life of poverty to one full of possibilities, to ensure all children have the opportunity to be all they can be, and to build strong communities. For more information on United Way’s work in the community visit: www.unitedwaypeel.org.

Media contacts:

Trudi Ford | Senior Manager, Communications and Marketing
905-580-7962 (mobile) | tford@unitedwaypeel.org | @unitedwaypeel